Encinitas, CA - Liquid Force has made it official. It is making its move in the wakeboard vest market, and is officially a big time player. For 2004 the LF crew has worked hard to create a line of vests that will compete with any brand out there, and they now officially have a powerhouse of riders wearing the vests.
Shawn Watson recently made it official that he will only be wearing Liquid Force vests on his back. Shawn has been a leading part of the LF hard-goods team for 6 years, and will begin helping LF to become the best selling vest brand in the market.
Shawn will be wearing the Impact Mesh vest for 2004 and is already working on his own signature series for LF’s 2005 line.
“I’m really excited about this opportunity. I have a lot of ideas that I think will make a cool vest, and LF is going to let me run with them. Nothing too crazy, but some really cool stuff.” Stated Watson, “I think the ability to have a huge role in the designs is what made me want to switch. LF has always let me take my boards and other products in the direction I want, and now I can take my vests in the same direction. Also… it’s the people I talk to on a daily basis, anyway. I have a great relationship with everybody at LF. I’m excited to help them grow this part of the company.”
Also signing to the LF Vest team recently, are many of Watson’s Liquid Force hard-goods teammates. Phillip Soven will not only be promoting his signature Nemesis 131 board, but will also be sporting the LF Team vest. Kyle Schmidt, the master designer/coach/rider will be wearing the vests, as will fellow Clermont, Florida ripper Ben Greenwood. The Northwest will be rocking the vests, as well, as Mike Ennen from Bellingham, WA, and Kevin Henshaw, from Sidney, BC will be using the LF vests to stay afloat. Rounding out the star studded team will be the young, wakeskate phenom out of Detroit, Michigan, Steve Schoenhals.
Look for upcoming ads in Wakeboarding Magazine and Alliance Magazine to feature all of these riders in their 04 LF vests.