(Merced, CA) – The tragedies of September 11th knocked the breath from an entire nation and stunned the world. After this staggering blow, Malibu Boats' employee owners asked what they could do to help. The obvious choice was a donation, but to who. Which charitable organization was helping victims of the tragedy as the Malibu Family would if they found themselves at “Ground Zero”? The answer came in the form an extraordinary company and a $10,630 donation was made in the name of Malibu Boats to the Cantor Fitzgerald Relief Fund.
On September 11th, 2001, Cantor Fitzgerald lost nearly two-thirds of their work force based at the World Trade Center. This unimaginable attack on innocents was almost enough to cripple a country let alone a corporation. Surprisingly, not only is the country stronger, Cantor Fitzgerald has turned the tables on evil by pledging unwavering support to victims of the attacks on America.
Like Malibu Boats, Cantor Fitzgerald attributes their continued success to the dedicated individuals they employ. When those valuable assets became the target of such horrible aggression, administration stepped in to support the Cantor Fitzgerald family. Not only did they establish the Cantor Fitzgerald Relief Fund, this terrorized company has also promised 25% of the distributable profits, every year for the next five years, to support the families of the employees taken in the World Trade Center disaster. A donation to the Cantor Fitzgerald Relief Fund was the only choice for Malibu Boats.
The donation idea originated with Malibu’s Accounting and Human Recourses departments in California and then snowballed into a concerted effort that stretched across the United States to the Tennessee plant. Malibu Boats CEO, Bob Alkema, amplified the charitable effort by pledging to double the donations accumulated.
Volunteers at both Malibu locations set out to gather donations from employee-owners in the offices and on the factory floor. Throughout the company everyone was anxious to give. This generous enthusiasm grew once contributors realized that their donation would be worth twice as much with the help of Malibu Boats. Once the last Malibu family member was approached, the donation tally came to $5,315. When that amount was matched the total rose to a $10,630.
The Cantor Fitzgerald Relief Fund was established for the families of those lost in the World Trade Center disaster of September 11, 2001. All the money donated to the Cantor Fitzgerald Relief Fund will be used to provide emergency, short-term financial assistance, emotional and mental health support, plus ongoing assistance for things like childcare, college tuition and long-term health care in the difficult months and years ahead.
